iPad and MacBook prices increase by millions in Vietnam
Accordingly, the price of MacBook Neo simultaneously increased by 3 million VND compared to before. The 256GB version increased from 16.5 million VND to 19.5 million VND, while the 512GB version increased from 19 million VND to 22 million VND.
MacBook Air M5 standard version also increased from 30 million VND to 36 million VND. The difference is up to 6 million VND. Even higher capacity versions have larger price increases.
For MacBook Pro M5, Apple has discontinued selling the version with 512GB storage capacity. Currently, the company only offers a minimum 1TB option with a starting price of 55 million VND.
Not stopping there, Apple also increased the prices of a series of iPad versions. Specifically, the price of iPad Air increased from 16.7 million VND to 21 million VND for the standard version. iPad Pro also increased its price from 30 million VND to 36 million VND.
"We have never seen component prices increase so much and so quickly. We have tried to protect our customers from price increases. However, the time has come for us to start increasing prices on some products, including iPad and Mac. We know this is not good news and we are working hard to find a solution," Apple said.
According to a survey by Dan Tri reporters at authorized Apple dealers in Vietnam, the product selling price has not changed. This may come from dealers' available inventory. However, product prices will soon be adjusted to increase when inventory is depleted in the near future.
Currently, this price adjustment has not affected iPhone models.
Last week, in an interview with the Wall Street Journal, Apple CEO Tim Cook said the company was no longer able to absorb all the increased costs from component suppliers.
The main reason comes from the wave of investment in AI globally, leading to the need to build large-scale data centers. This causes technology corporations to compete fiercely for the supply of memory chips and storage devices, pushing up component prices sharply.
"Unfortunately, price increases are inevitable. We have made every effort to minimize the impact of price increases passed on by suppliers, while also trying to protect consumers. However, the current situation has become unsustainable," Tim Cook said.