iPhone 15 continues to increase in price
(Dan Tri) - Recently, Apple has adjusted the prices of a series of older iPhones, including the iPhone 15.
Specifically, iPhone 15 is being offered by dealers at a price of 22 million VND for the 128GB version, an increase of 4 million VND compared to the previous period. The 256GB version also increased to 25 million VND.
The price of iPhone 15 is now approaching the iPhone Air segment (Photo: PhoneArena).
"Right after the price adjustment, the purchasing power of iPhone 15 recorded a slight decrease as customers needed more time to consider and adapt to the new price level. However, demand has gradually stabilized and sales are generally maintained relatively compared to the previous period," shared Ms. Van Thi Ngoc Yen, Apple product manager at Mobile Vietnam.
iPhone 15 was introduced by Apple in September 2023. After announcing the iPhone 17 generation in September 2025, the company quietly discontinued a series of older products, including the iPhone 15 and iPhone 15 Plus duo.
Apple has also removed this product from its online store in Vietnam and many regions. However, iPhone 15 is still sold at the company's officially authorized dealers.
At the current price, iPhone 15 has even approached the iPhone Air segment. Meanwhile, iPhone Air is a newer product and has been positioned in the high-end segment since its launch.
"After the price increase period, sales of both iPhone 15 and iPhone 17e recorded a decreasing trend compared to the previous period. The main reason is due to the price increase and the supply of goods is not really stable," said Hoang Ha Mobile representative.
iPhone 15 is more popular with Vietnamese people than iPhone 17e (Photo: Doan Thuy).
In the same segment, the iPhone 15 also competes with the iPhone 17e model, a new product launched at the beginning of the year. iPhone 15 stands out more thanks to its youthful design, Dynamic Island screen and dual camera cluster.
Meanwhile, the iPhone 17e has a powerful A19 chip, supports the Apple Intelligence artificial intelligence toolkit and has better battery life. However, statistics from dealers show that the majority of users tend to choose to buy iPhone 15.
"In the group of products priced at over 20 million VND, the iPhone 15 is still slightly better in terms of interest and purchasing power. One of the factors that helps the product maintain its appeal is the traditional style design, dual camera cluster that meets a variety of usage needs and the brand advantage of the standard iPhone line.
These are also factors that help iPhone 15 continue to be chosen in the context of iPhone prices in Vietnam tending to increase," said Minh Tuan Mobile representative.