[QC] Explore the 3M product ecosystem at 3M Pro Shop
![[QC] Explore the 3M product ecosystem at 3M Pro Shop](https://photo2.tinhte.vn/data/attachment-files/2026/06/9047008_CV.jpg)
Car users in Vietnam are increasingly interested in applying film, PPF wrapping or changing the car's color - but most still choose based on price lists and advice, rarely having access to real products and technical specifications before deciding. The 3M Pro Shop & 3M Training Center model that 365Group has just put into operation in Ho Chi Minh City (June 20, 2026) aims to narrow this gap. This is the first 3M Pro Shop & 3M Training Center in Vietnam. Instead of just being a point of sale, the model combines a display area, material experience, solution consulting, standard construction and a technical training center in the same space - oriented towards a process-based service approach and customer experience as the center. From selling products to consulting, construction and warranty according to the process The Vietnamese automobile market is recording increasing demand for vehicle care, protection and personalization. Users not only care about the brand, but also focus on origin, construction quality, warranty and long-term use experience. At 3M Pro Shop, customers can access 3M's automotive solution groups such as heat insulation film, PPF car paint protection film, car color-changing Wrap Film and specialized car care services.

Instead of choosing based on price lists or advertisements, customers can experience actual materials, learn about specifications and receive advice based on each vehicle model, usage conditions and budget. Particularly with heat-insulating films, each glass position in the vehicle has different requirements for heat reduction, glare reduction, visibility and privacy level. Driver's glass prioritizes visibility, side glass prioritizes privacy — so consulting by position helps customers choose the right configuration instead of using one type of film for the whole car. 3M Training Center – Platform to improve service quality A highlight of the model is the 3M Training Center, a technical training center located right on the Pro Shop campus. With heat-insulating films and especially PPF, workmanship greatly affects the final result: flatness, peeling edges, and dust under the film. The center is oriented to train, update knowledge and transfer techniques to technicians, partners and agents in the system - to synchronize quality from consulting and construction to acceptance and after-sales care. The program focuses on key service groups such as 3M insulation film, PPF paint protection film and Wrap Film, including surface treatment processes, construction techniques, finishing standards and quality inspection. Launching new generation 3M Ceramic NR insulation film The content that many agents and customers were interested in at the event was the launch of the 3M Ceramic NR insulation film line, applying reflective technology from the global 3M brand. According to a 365Group representative, Ceramic NR is not positioned to replace high-end lines such as 3M Crystalline or 3M Cr BLK Series, but is a more accessible option in the 3M heat-insulating film ecosystem, suitable for the needs of the majority of car users today. The product line is developed on Ceramic Hybrid technology, which helps reduce heat, reduce glare and limit UV rays. The film is designed to limit the impact on popular connected devices in cars such as phones, GPS, Bluetooth, Android Box, dash cam and ETC/VETC systems.

In actual testing with GPS, ETC and 5G waves, the film did not record signal blocking. The technology is researched to suit the hot, humid tropical climate and high solar radiation in Vietnam. The Ceramic NR series includes four codes: 3M Ceramic NR05, NR15, NR25 and NR35. In particular, NR35 is considered suitable for the windshield position thanks to the balance between reducing heat, reducing glare and maintaining visibility while driving. It is expected that the Ceramic NR line will be widely deployed across 365Group's partner and dealer system in the third quarter of 2026. 3M automotive solutions ecosystem Besides Ceramic NR, customers and partners attending the event can also experience the 3M automotive solution ecosystem being deployed in Vietnam, including heat insulation film, PPF, Wrap Film to change car color and specialized car care services. Customers are guided to evaluate products based on important parameters such as heat reduction support, light transmittance, privacy level and actual needs. After completing construction, customers can activate and look up electronic warranties according to the policy applicable to each product line. A step forward in the journey to standardize the automotive service industry Currently, 365Group owns and operates the Auto365 system with more than 90 service points nationwide, and develops a network of more than 800 partners and agents in the field of car care, protection and upgrading. Putting the first Pro Shop into operation is not only a milestone for the business, but also reflects the market's shifting trend: from a single product sales model to a service model with experience, processes and accompanying technical training. About 365Group 365Group is the distributor and developer of 3M automotive solutions in Vietnam, including heat insulation film, PPF car paint protection film and Wrap Film. The business also owns and operates the Auto365 system with a nationwide network of partners in the field of car care, protection and upgrading.